Colors TV Advertising
- USPs :
- No.3 Hindi GEC
- High TRP shows
- Original Contents
- Wide reach
‘Colors’ was launched by Viacom 18 Media Private Limited in July 2008. Since then it has become a part of Indian households. Its brand slogan ‘Jazbaat ke Rang’ identifies with the channel programs. Colors has entertained and stirred the Indian society with high TRP shows like Balika Vadhu, Bhagyavidhaata, Madhubala, Sasural Simar Ka etc. Now, you can book ads for hit TV serials like Swaragini, and reality shows such as Bigg Boss and Jhalak Dikhla Jaa with releaseMyAd’s online ad booking portal at the lowest ad rates.
Standard TV Ads: Advertise during commercial breaks!
Time Slot : 7:0pm, 0:0am, 0:0am
Target Audience :
In Thapki Pyar Ki, we see how the society is hell-bent on ridiculing people who are different. Thapki is a middle-class girl who stutters and thus faces humiliation and rejection everywhere she goes. But she valiantly fights back to achieve her dreams. Supported marvellously by her family, Thapki finds a job and Dhruv, who despite her setbacks falls for Thapki, head-over heels. Dhruv’s family too is supportive of this young love as they know Thapki to possess a heart of gold. But Dhruv’s mother stands against the match and ensures Thapki marries Bihaan instead of Dhruv. Will Thapki find happiness with Bihaan? Or she will pine for Dhruv all her life? Or Dhruv and Thapki break the social bonds to be together will form the rest of the episodes.
Time Slot : 7:30pm, 0:0am, 0:0am
Target Audience :
Sasural Simar Ka is one of the longest running TV serials on Colors Tv channel. As the name suggests, the show tracks Simar’s life after marriage. Simar’s marriage is arranged to Prem, the scion of the Bharadwaj family. After the wedding, events lead her younger sister, Roli to marry Sidhdhant, Prem’s older brother. This dis-balance in their relationships initially troubles the sisters who are not initially accepted wholeheartedly into the Bharadwaj family. But time again, they prove their loyalty to their respective partners and the family which then receives them unequivocally. How the sisters support each other over the years and save the family from various problems forms the main storyline of Sasural Simar Ka.
Time Slot : 8:30pm, 0:0am, 0:0am
Target Audience :
Although the government of India had banned any form of bonded labour, bonded labourers still exist in India. Udann is the story of Chakor, who was initiated into the practice of bonded labour even before she was born. The serial aims to generate awareness about the evils of child labour and emphasises on the needs of a child’s education When Chakor’s grandfather dies while she is still in her mother’s womb, she is traded as a bonded labourer to Bhaiyaji. The money was paid for the funeral. After seven years, Chakor is brought to Bhaiyaji’s residence where her struggle for freedom and education begins. Chakor is helped by several people in the process, especially Ishwar Rawat, a collector from Lucknow. The story intrigues audiences with Chakor’s fearlessness in the face of all her woes and they wait to see the day when finally Chakor flies away.
Time Slot : 9:0pm, 0:0am, 0:0am
Target Audience :
Emperor Ashok remains one of the most prolific characters of Indian History. The man who almost conquered the whole of India and parts of modern-day Pakistan, Afghanistan, Nepal and Bangladesh remains an intrigue for contemporary Indians. Chakravartin Ashoka Samrat is an attempt to bring the life and deeds of a great ruler closer to modern India. The show traces the life of Ashoka, son to the Mauryan King Bindusara and his commoner wife Dharma. Chanakya, the Guru lights Ashoka’s mind and soul with his knowledge upon the canvas of royal plotting, murders, power struggles and succession wars for the throne of Magadha. Ashoka’s race for the Mauryan throne is well depicted, here. What remains to be seen is how Ashok succeeds to the throne despite Sushima, the crown prince and his other half-brothers blocking his way.
Time Slot : 9:30pm, 0:0am, 0:0am
Target Audience :
Swaragini traces the life of two half-sisters Swara and Ragini. Ragini is from an orthodox Marwari family in Kolkata. Her grandmother is always at loggerheads with their Bengali neighbour, Swara’s grandma. When the girls come to know their father is the same man, they decide to unite their parents. After facing a lot of hindrances, when they finally do, Swara and Ragini both fall in love with the same guy, Lakshya. This gives rise to trouble between the girls as Lakshya wants Swara. Amidst this young tale of cosmopolitan love, arrives Sanskaar, Lakshya’s cousin. The plot thickens when Ragini replaces Swara as Lakshya’s bride. What happens next is a trail of betrayal, crime and unrequited love which keeps audiences glued to their seats.
Booking Essentials: Here's all you need to know
FORMAT FOR AD CREATIVE
Ensure to submit your recordings in only mpeg or mp4 file format.
DEVELOPING AD CREATIVE
By booking an Ad with us we can connect you with best in class creative developers.
Make sure you book your ad at least two weeks prior to the broadcast date.
You can easily pay via our online/offline payment modes.Once you clear the payment your Ad would be processed to go LIVE.
TRACKING A CAMPAIGN
We share with you your Ad Spot Timings Report.Track your campaign LIVE.
FINAL PROOF OF EXECUTION
Receive Campaign Execution report once the campaign ends.
‘Colors’ is a 24 hours Hindi entertainment channel owned by the Viacom 18 Media Private Limited. It went international at the beginning of 2010 when it was launched for the Indians in the USA. With innovative social awareness programs and unique advertising strategies Colors soon catapulted to one of the top competitors among Hindi general entertainment channels engaging millions of viewers across the globe.
Advertise in Colors with us because :
- We ensure to book your ads in the top TRP shows at lowest ad rates.
- Among the top 5 Hindi GECs ensuring the reach of your ad message.
- Has a weekly viewership of 166300.
- releaseMyAd offers you various payment options and numerous discounts and combo deals .
- With us, you can book ads for the whole Colors bouquet of channels at one go!
You can leave your TV ad booking with the number one TV advertising agency, releaseMyAd. Use our online portal to book your ad slots for Colors without bothering to step out of your office. We follow your instructions exactly. We monitor your ads and plan your media developments keeping you in the loop. Book ads in all ad slots of Colors TV at lowest rates with releaseMyAd.
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